2023年8月10日，中国南京（GLOBE NEWSWIRE）—— 奥斯汀科技集团有限公司（“公司”）（纳斯达克股票代码：OST）通过中国最大的短视频平台推广公司部分电子消费类产品，由此推出了最新两款智能手表产品M4和GT8-PRO。公司将这两款手表首次尝试通过抖音、快手、视频号等中国前三大平台上进行推广销售，产品预计于今年第三季度正式上市。
公司计划前期在抖音平台上进行产品的内容曝光推广，进而在微信视频号和快手上进行推广布局，通过直播带货、粉丝社群、平台活动、广告等方式实现变现。预计该两款产品推出的第一年会有强劲的销售表现，至2023年底在这些新媒体平台可实现可观的销售额。
两款手表都具有先进的健康和健身跟踪功能，包括活动提醒和睡眠跟踪等健身工具。它们还提供内置GPS、语音助手，并与手机应用程序如支付应用支付宝等完美结合。M4和GT8-Pro手表帮助用户监测和改善其整体健康和身体状态，一些主要功能包括活动跟踪器，提醒用户进行足够的锻炼来改善其心血管健康。内置GPS可以让用户记录户外运动并查看实时统计数据，如步行速度和距离。手表还提供屏幕指导呼吸会话，可帮助用户减轻压力，而睡眠跟踪功能使用先进的传感器跟踪睡眠模式，并提供意见和指导以帮助改善睡眠质量。
公司董事长兼首席执行官凌涛先生评论道：“我们很高兴推出我们最新的智能手表产品，我们相信这代表了可穿戴技术的下一个演进阶段。凭借其先进的功能、时尚的设计和直观的用户体验，我们有信心这款产品将受到客户的好评，帮助我们在未来几年继续扩大市场份额。”
“在中国，在抖音（TikTok）、微信公众号和快手（Kwai）这样的平台上进行短视频电商直播是推广和销售产品强有力的工具。根据国家信息中心的一份报告，2020年电商直播市场规模达到了4330亿元人民币，同比增长了71.8%。抖音,快手和微信是这个市场的主要参与者，根据QuestMobile的数据，它们的日活跃用户分别达到了4.2亿，2.5亿和5亿。我们将利用这些平台，通过量身定制的内容针对特定受众、通过互动功能吸引观众，并通过直播建立对奥斯汀品牌的信任和影响力，推动销售变现。”
“我们有信心，我们的销售策略将有助于增加品牌知名度，与客户互动，并推动销售。我们将继续致力于研发投资更多的消费电子产品，以确保我们能够为客户提供最好的用户产品体验、先进的可穿戴技术，并期待看到未来的产品线对我们的业务以及整个行业所带来的积极影响。”
About Ostin Technology Group Co., Ltd.
Founded in 2010, the Company is a supplier of display modules and polarizers in China. The Company designs, develops, and manufactures TFT-LCD display modules in a wide range of sizes and customized sizes which are mainly used in consumer electronics, outdoor LCD displays, and automotive displays. The Company also manufactures polarizers used in the TFT-LCD display modules. The Company also provides research and development services to branded original design manufacturers.
For more information, please visit http://www.austinelec.com/
Forward-Looking Statement
This press release contains forward-looking statements as defined by the Private Securities Litigation Reform Act of 1995. Forward-looking statements include statements concerning plans, objectives, goals, strategies, future events or performance, underlying assumptions, and other statements that are other than statements of historical facts. When the Company uses words such as "may, "will, "intend," "should," "believe," "expect," "anticipate," "project," "estimate" or similar expressions that do not relate solely to historical matters, it is making forward-looking statements. Forward-looking statements are not guarantees of future performance and involve risks and uncertainties that may cause the actual results to differ materially from the Company's expectations discussed in the forward-looking statements. These statements are subject to uncertainties and risks including, but not limited to, the following: the Company's goals and strategies; the Company's forecast on market trends; the Company's future business development; the demand for and market acceptance for new smartwatch products; expectation to receive customer orders for new smartwatch products; the anticipated timing for the marketing and sales of new smartwatch products; changes in technology; the Company's ability to attract and retain skilled professionals; client concentration; and general economic conditions affecting the Company's industry and assumptions underlying or related to any of the foregoing and other risks contained in reports filed by the Company with the SEC. For these reasons, among others, investors are cautioned not to place undue reliance upon any forward-looking statements in this press release. Additional factors are discussed in the Company's filings with the SEC, which are available for review at www.sec.gov. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect events or circumstances that arise after the date hereof.
For more information, please contact:
Ostin Technology Group Co., Ltd.
ir@austinelec.com
Investor Relations:
Janice Wang
Wealth Financial Services LLC
Phone: +86 13811768599 +1 628 283 9214
Email: services@wealthfsllc.com
发布日期：2023.08.10